Thursday, April 21, 2011

SNAPSHOP! Cocktail Party This Saturday

During the month of April, Los Angeles is celebrating the Month of Photography and The Macallan Single Malt Scotch has gotten involved by sponsoring the Lucie Foundation’s First Annual Fundraising Gala to support SNAPSHOP! a four Saturday hands-on photography workshop program for at-risk Los Angeles high school children. The gala is taking place, Saturday April 23rd from 7-10 PM at Factory Place Event Complex in the Arts district of DTLA.  Tickets are $50 in advance and $75 at the door.

What do you get for the price of admission?  As you mingle at the party you will be sipping on drams of The Macallan and see footage of photographer Albert Watson’s 12-day adventure to document the journey of The Macallan’s signature sherry oak casks from the forests of Northern Spain to Scotland. These photos spotlight the latest project for The Macallan Masters of Photography Collection: covering more than 600 miles, Watson’s images follow the road trip of a young couple taking this voyage and the breathtaking backdrops they encounter along the way.  Passed hors d'oeuvres will be served and there will be a comfy lounge.  There will be both live music and a DJ set by Peanut Butter Wolf and even some photographic artworks by David Lynch to keep you on your toes.  A silent auction will allow you to further support the SNAPSHOP! project.

Now I know the words limited edition can send some of you into a frenzy, so be calm as there is another exciting element of this cocktail party.  A limited allotment of 200 bottles of The Macallan Sherry Oak 20 Year Old is available for purchase now in the U.S. The bottle arrives in a sleek black presentation box and includes a specially commissioned label by Watson alongside a set of 10 unique portfolio prints from this art project.  All this can be yours for $1,000.  With only 200 bottles and many fans, this could be a feeding frenzy.

Note that the bottles are not available for sale at the party. If the photographs you see and the Macallan you sip at Saturday's benefit pique your interest, you can arrange to purchase one of the 200 bottles of the 20 Year Sherry Oak by emailing

Factory Place Event Complex: 1337 E. 6th Street, Los Angeles, CA 90013

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